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May 15, 2025

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Watch the Replay: April 17, 2025
PrimeStreet Presents
Unlock More Deals with Your Preferred Lender

Unlock More Deals with Your Preferred Lender

3 Ways Your Lender Can Help You Unlock More Deals
If you're only looping in your lender when it's time to pre-approve, you're missing huge opportunities. A strong lender partnership can help you uncover clients, craft smarter strategies, and serve more people—before they even know they’re ready to buy. This month we feature Major Singleton, top mortgage broker and business building expert. Major is a 23 year veteran of the Navy, and shares the importance of this niche - along with the importance of building your own niches.

Here are 3 powerful ways your lender can help fuel your pipeline:
One: First-Time Buyer Opportunities
Your lender knows the programs and products that can help renters make the leap—many of which they’ve never heard of. Down payment assistance, grant programs, and niche offerings can turn “someday” into today. Team up to create content and host events that speak directly to this group.

Two: Interest Rate Strategy That Wins Conversations
Today's market is full of hesitation, but your lender can help you shift the narrative. From buydowns to creative financing options, they can provide talking points and tools that reframe affordability—and make your buyers feel confident about moving forward.

Three: VA Loans & Military Buyers
Working with veterans isn’t just about knowing the loan—it’s about understanding the people. A lender who specializes in VA loans can help you connect with military families in meaningful ways and navigate the process with ease.

Key: Your lender isn't just a closer. They're a partner in client strategy, lead generation, and long-term growth.In this interview, we’ll learn how he does it. From reading Think and Grow Rich dozens of times, to committing to coaching, to obsessively sticking to evidence and passion for his authentic values, Michel is a beacon of goal achievement, pulling his entire industry upward, white working less and achieving more, adding up to some very inspiring outcomes.
By the end of this interview, you’ll know in your heart that you can set and achieve extraordinary goals. You’ll have a simple roadmap to apply these same strategies to your own achievement.

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